Archive for the ‘ Game Advertising ’ Category
Looking at the coverage from Blizzcon 2011, I had a sudden realization: Blizzard cannot survive on cult games any more, they need blockbusters! With the wild success of World of Warcraft, Blizzard has turned from a company specializing in cult games for hardcore gamers to a generic game company producing for the average Joe. It’s [ READ MORE ]
I recently complained that Facebook web games are too expensive. A tractor was going for $25 but it seems that even Zynga decided that’s too much. In their new game, you can get an F-35 Lightning for a real bargain price – $10. Of course, tractors are a lot more useful as they cut your [ READ MORE ]
Marketing a game is mostly PR, and by that I really mean reviews by different gaming websites. Yet, I continue to try new advertising media usually with a test budget of few hundred bucks. SponsoredTweets is a service that acts as an intermediary between tweeter users who would like to monetize their fan base and [ READ MORE ]
Now, it’s not the 90′s but some directories can hold their own: Yahoo!‘s original directory, DMOZ, and Best of the Web (BOTW). Yahoo costs $300 per year, DMOZ is totally unresponsive, so that leaves us with BOTW. So imagine my delight, when I received their offer for 20% OFF. The BOTW discount code is below: [ READ MORE ]
Watching CNN last night (or was it the night before that), I was rather surprised to hear the anchor ask CNN’s Havana reporter about Call of Duty: Black Ops. I immediately tuned in… Don’t worry, you haven’t missed anything. It seems that every media has the story covered: Cuba decries ‘Black Ops’ targeting Fidel Castro. [ READ MORE ]
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