Archive for the ‘ Game Marketing ’ Category
Of course, I meant to use the full title of the 1964 Kubrick movie but I ran out of space. So here it is: Dr. Strangelove or How I Learned to Stop Worrying and Love the Crunch. Yes, crunch, that’s right. So who is Dr. Strangelove in this case? According to some game blogs I [ READ MORE ]
I recently complained that Facebook web games are too expensive. A tractor was going for $25 but it seems that even Zynga decided that’s too much. In their new game, you can get an F-35 Lightning for a real bargain price – $10. Of course, tractors are a lot more useful as they cut your [ READ MORE ]
Marketing a game is mostly PR, and by that I really mean reviews by different gaming websites. Yet, I continue to try new advertising media usually with a test budget of few hundred bucks. SponsoredTweets is a service that acts as an intermediary between tweeter users who would like to monetize their fan base and [ READ MORE ]
Ever since I first saw that $25 tractor in Farmville, I have been extra careful to judge before hand just how expensive a browser games will be. Now, tractors are NOT a necessity in Farmville. You can continue to till the land by hand as we have been doing for thousands of years. However, in [ READ MORE ]
Looking back at the original Diablo, it is still a source of inspiration when it comes to character design. Mostly because of production constraints, Blizzard has opted for a very minimalist approach to character design. It boiled down to the three classic RPG archetypes: Warrior Role: melee, bruiser, tank (Riftforge equivalent: Guardians) Summary: Excellent defense, [ READ MORE ]
Now, it’s not the 90′s but some directories can hold their own: Yahoo!‘s original directory, DMOZ, and Best of the Web (BOTW). Yahoo costs $300 per year, DMOZ is totally unresponsive, so that leaves us with BOTW. So imagine my delight, when I received their offer for 20% OFF. The BOTW discount code is below: [ READ MORE ]
GameIndustry reports today that EA has stated the following about its upcoming MMO: Star Wars: The Old Republic (SWTOR). EA’s CEO John Riccitiello said: 500,000 subscribers will be substantially profitable, but it’s not the sort of thing we would write home about… Anything north of one million subscribers is a very profitable business. Essentially it [ READ MORE ]
It’s funny thing. I was watching History Channel – the show was about the Middle Ages. Or more precisely, Edwardian rule – circa 1363. At the same time, I was “playing” Habbo, or rather, visiting one of the more popular teen hangouts. Back to Edwardian times and the Sumptuary Laws of 1363. I won’t bore [ READ MORE ]
Watching CNN last night (or was it the night before that), I was rather surprised to hear the anchor ask CNN’s Havana reporter about Call of Duty: Black Ops. I immediately tuned in… Don’t worry, you haven’t missed anything. It seems that every media has the story covered: Cuba decries ‘Black Ops’ targeting Fidel Castro. [ READ MORE ]
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